ASUS and Microsoft’s collaborative ROG Xbox Ally is set to debut in the coming months, though final pricing remains undecided amid global market volatility. Recent reports suggest production costs and international trade policies are complicating financial projections for the device.

Windows Central recently verified the handheld’s anticipated late October release window but noted earlier leak speculations of $499 and $799 price points might shift. Insiders cite manufacturing tariffs impacting Chinese and Taiwanese exports—where ASUS facilities operate—as a key factor delaying finalized MSRPs.

Unveiled at June’s Xbox Games Showcase, the ROG Xbox Ally series includes a standard variant featuring an AMD Ryzen Z2A chipset designed for optimized battery efficiency. Its premium counterpart, the Ally X, upgrades to the AMD Ryzen AI Z2 Extreme for enhanced graphical fidelity. Contrary to industry trends, both models utilize LCD screens instead of OLED—a compromise to accommodate variable refresh rate (VRR) technology while managing production expenses.

Global availability for the ROG Xbox Ally devices is confirmed for late 2024, with exact dates and regional pricing still pending.